Dr. Kulbir Kaur Bhatti,is an Assistant Professor (Marketing and Digital Marketing) at the School of Leadership and Management, MRIIRS. She has 13 years of working experience in the fields of teaching, research, and administrative duties.

Dr. Kulbir has completed her PhD in Green Marketing & is a PMA- D level certified Project Manager. She is also a certified Digital Marketer. She has International and National research papers (Scopus) to her credit and has published several book chapters. She has organized several conferences and FDPs and has been awarded “Best Faculty” twice in her career till now.

She believes the young generation is the roots of our society; they have to be taken care of and nurtured for a better tomorrow, and engaging with them from the grassroots level will enhance teamwork and coordination.

Dr. Namita Dixit, is a prolific academician and researcher. She completed her PhD (International Business) from Lucknow University in the year 2004. She has a rich experience of over 22 years in the industry, including four years in corporate – Xerox Corporation, USA, where she worked in strategy building for startups, NGOs, Institution Building, Accreditation Committee and Administration. She has presented research papers at various international and national conferences. She has published her research work in various journals, magazines and proceedings of repute. She has organized various International Conferences, Business Summits and Symposiums for various institutes.

Spearheading the International Business specialization, she collaborated with several universities and institutes in the US, Europe and the Middle East like IDRAC Business School, AISEC, Valparaiso University, GIIM and many more. She has also chaired technical sessions in various National & International Seminars/Conferences at various prestigious forums.

Her Major subject domains are International Business, Strategic Management, Business Environment and Managerial Economics

She is a Member of Editorial Advisory Board of:

1. International Journal of Advance & Innovative Research (2394-7780) Impact Factor: 7.36 ( UGC Approved Journal No 63571 ) http://iaraedu.com/about-journal/

2. International Journal of Research in Management & Social Science (2322-0899) Impact Factor: 6.45 http://www.empyreal.co.in/journal-current-issue.html.

She has Conducted Number of Faculty Development Programme in the areas of Data Analysis using SPSS and Improving Teaching Pedagogy

She has published a book titled, ‘Convergence of Social Innovation and Digital Transformation in Business’ having an ISBN: 978 -81-928555-5-4 by Cengage Publishing House India Pvt ltd headquartered in Boston, MA with an office hub located in San Francisco, CA.

She has contributed a chapter titled ‘A rational Analysis of Digital Intelligence in Boosting International Trade in the edited book “Digitalisation & Innovations in Business” having ISBN: 978-81-944813-1-7 by Empyreal Publishing House, and is available on publisher’s website www.editedbook.in

Dr. Abhishek Subhash Deokule, is an experienced higher academician Faculty of Marketing with more than a decade of experience in teaching and research. He completed his Bachelor’s in Engineering and MBA in Marketing from University of Mumbai and a coveted Ph.D. in Marketing Management from Department of Management Sciences affiliated to Savitribai Phule Pune University. He has also cleared the UGC- NET examination. His areas of interest are Online Impulse Buying, Neuromarketing and Customer Engagement. He has published numerous research papers in journals of repute.

Dr. Saloni Chinmay Desai , is an experienced Associate Professor (Operations & HR Management) with a demonstrated history of working in educational field at Bharati Vidyapeeth Institute of Management Studies & Research CBD Belapur, Navi Mumbai, Affiliated to University of Mumbai.

She is Skilled in Lecturing, Counselling, Administration, Mentoring Management. Strong education professional with Ph. D. in Management. Her qualification is MMS – Operations Management Mumbai University. MBA-HR from ITM B School, Diploma in Personnel Management from Welingkars B School & Diploma in Computer Software from RVTI, Mumbai, Govt. of India. She has total 27 years of experience (15 years of Industrial experience & 12 years in Academics – MMS Course of Mumbai University).

She has several publication to her credit & written more than 25 Research Papers in national & international journals of repute. She has also participated in more than 20 national & international conferences, seminars, workshops, FDP etc. She has been awarded Best research paper awards at National & International conferences at various colleges.

From last 12 years she has consistently achieved remarkable milestones, demonstrating her exceptional track record and gathering recognition for her accomplishments. Her Search areas are Manufacturing, Production & SCM, and Operations Management. She has conducted many workshops for Disaster Preparedness & Awareness for Ph.D. & Post graduate Students & local Community.

Thiruppathi KTM, holds B.Tech (Information Technology), MBA (Finance), M.Sc. (Psychology), M.A. (Education) PGDYHH (Yoga and Holistic Health), PGDAMM (Agricultural Marketing Management) and currently perusing Ph.D. in Business Administration. He worked as Business Developer for Webstars – Coimbatore, worked as Business Analyst for United Healthcare – Bangalore, worked as Director for Isharp Solutions - Bangalore, worked as Assistant Professor in the Department of Management Studies for VHNSN College – Virudhunagar. Thiruppathi KTM currently works as Managing Director for Bustlebee Solutions Private Limited – Madurai and as Assistant Professor in the Department of Management Studies for Annai Fathima College of Arts and Science – Madurai. He loves working for the corporate world as well as working for the student community in order to build great India (Bharat) and build better world as he strongly believes in “Vasudhaiva Kutumbakam” – (One Earth, One Family, One Future).

"Strategic Management in the Digital Age: A New Paradigm" is a novel book that navigates the complex landscape of business in the 21st century. Authored with precision and insight, it delves into the transformative impact of digital technologies on strategic management practices. The book unravels the dynamics of this new era, providing a comprehensive guide for leaders and managers grappling with the challenges and opportunities presented by the digital revolution.

From dissecting the role of data analytics and artificial intelligence to exploring the nuances of online platforms and e-commerce, the book equips readers with a profound understanding of the digital ecosystem. It goes beyond traditional management approaches, offering innovative strategies tailored to the rapidly evolving digital landscape. Case studies and real-world examples illustrate how organizations can adapt, thrive, and lead in this digitally-driven era.

"Strategic Management in the Digital Age" is not just a theoretical discourse; it's a practical roadmap for businesses aiming to stay ahead in an era defined by constant technological disruption. This book is an indispensable resource for anyone seeking to master the intricacies of strategic management in our dynamic and digitally-driven world.